How to Spring Clean Your Social Profiles

Posted on March 1 2010 by: David Finch

It’s that time of year to clean up all your social profiles. Can you remember every place you’ve created an account? Are you still using them?

If you’re like everyone else, it’s so easy to sign up for an account for the latest tool and application. If you’re like me, you sign up for accounts to test services and review tools that could be useful both personally and for your clients. Unfortunately, what often happens is that you have s a trail of unused accounts tied to your screen name and email address.

It’s time to take out the digital trash!

Action List:
1. Take inventory of all social accounts, tools and applications
2. Delete all accounts that no longer provides any value.
3. Delete all test accounts

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Image by melodramababs via Flickr

This is also the time of year to take the opportunity to “spruce up” all your active social profiles.

Social Media Scrub:
1. Update all bios and profiles
2. Update profile images and custom backgrounds
3. Test and update any links if needed
4. Delete “Friends, Followers and Spammers” who are no longer relevant to the conversation you are participating in.
5. Review and refresh your goals, content strategy and editorial calendar
6. Clean out all spam comments in your comment provider and CMS
7. Delete all “permissions” to Facebook and Twitter from the accounts that you are longer using.

Spring cleaning is never fun, but once you start you’ll be grateful for the clean slate. You’ll also discover a new-found energy and purpose to your social media goals and executions.

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One Response to “How to Spring Clean Your Social Profiles”

  1. [...] this week, David wrote about Spring Cleaning Your Social Profiles.  I’d like to offer a slightly more personal take on the [...]

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