Yesterday, Kama posted about how the spring weather we’re finally seeing here in the Ohio valley is getting her excited about gardening.
My mom was an avid gardener as well, and gardening makes a great metaphor for your social media efforts. Site selection, when you’re gardening, means finding the space with the best combination of [...]
There are many reasons I love spring (being able to wear sandals again, dining outdoors, Waterfront Wednesday concerts are just a few examples), but I also really look forward to gardening. Yes, gardening. There’s something really awesome about tiny seeds developing into big, healthy plants.
But before you get to work, you’ve got to do a [...]
…because we’re not using the “b” word (personal brand).
Earlier this week, David wrote about Spring Cleaning Your Social Profiles. I’d like to offer a slightly more personal take on the subject.
When I was in college, I wrote for our student newspaper. As a young and eager reporter, I covered many beats, from business to campus [...]
A few short years ago, my former boss went to Todd Spencer, the CEO here at Doe-Anderson, with a simple request to leave the safe sanctuary of PR and explore the relatively new (to advertising agencies, anyway) frontier of social media.
Meanwhile, I was at a local interactive agency, poking my nose outside the door of [...]
Today would have been the 106th birthday of Theodor Geisel, better known as Dr. Seuss.
Supposedly, The Cat in the Hat was the result of an editor giving Seuss a list of 348 first grade reading level words, asking him to cut the list to 250, and write an irresistible children’s book using only those words.
Geisel managed to [...]
It’s that time of year to clean up all your social profiles. Can you remember every place you’ve created an account? Are you still using them?
If you’re like everyone else, it’s so easy to sign up for an account for the latest tool and application. If you’re like me, you sign up for accounts to [...]