In every industry there are challenges to entering the social space, but nothing can be more stringent than the banking industry. However, if they’re willing to work through these challenges, there are banks that are using social media effectively. In every industry there are trendsetters. Here are a few ways how banks are using social [...]
If you’re considering implementing social media as part of your marketing portfolio don’t let the fear of negativity keep you from endless opportunities.
Image by supivas via Flickr The key to healthy living is making sure you exercise and eat a healthy diet. It would be great if we could maintain our shape and health by just eating sweets all the time, but we know it doesn’t work that way. Developing a digital strategy is like eating healthy. [...]
One of the most effective ways to communicate with your customers is through a corporate blog. Being able to provide useful content to your readers can be effective in creating brand awareness, thought leadership, as well as provide opportunities for your content and ideas to be shared across social media platforms. However, many corporate blogs [...]
It’s that time of year to clean up all your social profiles. Can you remember every place you’ve created an account? Are you still using them? If you’re like everyone else, it’s so easy to sign up for an account for the latest tool and application. If you’re like me, you sign up for accounts [...]
Since the core of what we do at Doe-Anderson is building relationships between consumers and brands, we thought it would be cool to use relationships as a theme. So in honor of Valentine’s Day, all this month we’ll be sharing 28 Days to Make People Fall in Love with Your Brand. We hope you enjoy [...]