About

About Doe-Anderson

More brands and organizations are investigating social media, blogging, online communities and other facets of online word-of-mouth every day.  We believe that these tactics work best when applied to the work of building active, passionate communities of brand enthusiasts.

Creating brand enthusiasts is at the heart of all we do at Doe-Anderson. We’ve proven that creating deep and lasting relationships with a brand’s core customers, regardless of the business category, is the most efficient method of growing our clients’ businesses. By taking the steps necessary to truly understand the fundamental passions and motivations of a brand’s most loyal consumers, we create highly impactful brand experiences that inspire, captivate and motivate.

At the end of each day, we expect to be measured by the high-impact brand experiences we create, the number of customer relationships we help establish, the depth of each of those relationships and, ultimately, the word-of-mouth that is generated by these “brand friends” as they spread the good word about the brand.  It’s all done through a variety of traditional and nontraditional tactics. It works for our clients every day. And it’s what Brand Enthusion™ is all about.

Kat French

Kat French

About Kat French

An experienced webmaster and web copywriter, Kat was the first of Doe-Anderson’s Social Media Managers to be hired via social media, after finding the job posting in her RSS reader, inquiring about the job via Twitter, and submitting her LinkedIn profile in lieu of a resume. Well-known and respected in the online marketing community, she has managed or worked on social media and online marketing initiatives for Maker’s Mark bourbon, the Daytona Beach Convention & Visitors Bureau, the National Center for Family Literacy and other national and regional brands in the finance, fashion, media and spirits industries. In addition to The Social Enthusiast and her own personal blog, Kat has also contributed posts to the Doe-Anderson agency blogSocial Media Explorer, Valeria Maltoni’s Conversation Agent and SEOmoz.org. She was previously a co-host of LeapFrog Interactive’s LeapCast marketing podcast.

David Finch

David Finch

About David Finch

David Finch manages social media and Internet marketing strategies at Doe Anderson. David’s activity in the social media space has afforded him the opportunity to work with such brands as Marker’s Mark, Knob Creek, Sun Tan City, Central Bank, National Safe Place and Bellarmine University.

David currently serves on the board of the Social Media Club of Louisville. In addition to The Social Enthusiast and his own blog, David has also written for, Social Media Explorer, BusinessPundit, as well as produced video content for Vupal LLC.

The Southwestern Michigan native resides in Louisville with his wife and their two daughters.

SHARE:
  • Facebook
  • Twitter
  • Digg
  • del.icio.us